{"id":1840,"date":"2025-12-11T08:16:13","date_gmt":"2025-12-10T21:16:13","guid":{"rendered":"https:\/\/www.rockposters.com.au\/?page_id=1840"},"modified":"2026-03-25T13:28:46","modified_gmt":"2026-03-25T02:28:46","slug":"faq","status":"publish","type":"page","link":"https:\/\/www.rockposters.com.au\/faq\/","title":{"rendered":"Frequently Asked Questions"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">1. Where can I run my campaign?<\/h2>\n\n\n\n<p><a href=\"\/\">Rock Posters<\/a> has the largest street poster network in Australia, covering major metropolitan and regional areas nationwide. We\u2019ve also been doing it for longer than anyone else, and we know what we\u2019re doing!<\/p>\n\n\n\n<p><strong>Metropolitan Networks<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Melbourne:<\/strong> 320+ sites within a 14km radius of the CBD<\/li>\n\n\n\n<li><strong>Sydney:<\/strong> 170+ sites spanning Bondi to Parramatta<\/li>\n\n\n\n<li><strong>Brisbane:<\/strong> 40+ sites within a 10km radius of the CBD<\/li>\n\n\n\n<li><strong>Adelaide:<\/strong> 40+ sites within a 10km radius of the CBD<\/li>\n\n\n\n<li><strong>Perth:<\/strong> 20 sites across Perth and Fremantle within 5km of the CBD<\/li>\n\n\n\n<li><strong>Newcastle:<\/strong> 20 sites in the main metro area<\/li>\n\n\n\n<li><strong>Gold Coast:<\/strong> 20 sites from Coolangatta to Labrador<\/li>\n<\/ul>\n\n\n\n<p><strong>Regional Networks<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>NSW:<\/strong> Wollongong, Central Coast, Hunter Region<\/li>\n\n\n\n<li><strong>VIC:<\/strong> Geelong &amp; Surf Coast, Mornington Peninsula, Bendigo, Ballarat<\/li>\n\n\n\n<li><strong>ACT:<\/strong> Canberra<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">2. What poster formats are available?<\/h2>\n\n\n\n<p>We offer a wide range of poster sizes to suit different campaign needs.<\/p>\n\n\n\n<p><strong>Popular Sizes<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Standard Poster:<\/strong> 1000mm (W) x 1400mm (H)<\/li>\n\n\n\n<li><strong>Horizontal Double:<\/strong> 2000mm (W) x 1400mm (H)<\/li>\n<\/ul>\n\n\n\n<p><strong>Larger Format Options<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Billboards:<\/strong> up to 6000mm (W) x 2800mm (H)<\/li>\n<\/ul>\n\n\n\n<p>Smaller formats provide economical coverage and excellent street presence, while larger formats offer maximum impact and thus have higher media costs.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.rockposters.com.au\/wp-content\/uploads\/2026\/01\/Rock-Posters-Artwork-Specifications-2026.pdf\" data-type=\"link\" data-id=\"https:\/\/www.rockposters.com.au\/wp-content\/uploads\/2026\/01\/Rock-Posters-Artwork-Specifications-2026.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">To download our artwork printing specifications, please click here<\/a>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">3. What artwork or creative requirements should I consider?<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Is your artwork <strong>full colour<\/strong>, or do you require <strong>one- or two-colour printing<\/strong>?<\/li>\n\n\n\n<li>Will your campaign feature <strong>multiple creative executions<\/strong>?<\/li>\n\n\n\n<li>If using multiple creatives, would you prefer them <strong>displayed together<\/strong> or dispersed?<\/li>\n\n\n\n<li>We recommend limiting the amount of variations, repetition works best!<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">4. When should my campaign run?<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Do you have a <strong>specific start date<\/strong>?<\/li>\n\n\n\n<li>How long would you like your campaign <strong>on the streets<\/strong>?<\/li>\n<\/ul>\n\n\n\n<p>Most clients choose a <strong>2\u20134 week campaign<\/strong>, depending on the event or product. Longer-term durations or extended periods can also be arranged.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">5. What budget should I have in mind?<\/h2>\n\n\n\n<p>We work with everyone\u2014from indie artists to global touring acts, from start-ups to major FMCG brands.<\/p>\n\n\n\n<p>Providing a <strong>budget or range<\/strong> (e.g., $2K, $10K, $20K) helps us tailor suitable campaign options and maximise value for your spend.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">6. What details should I provide about my campaign?<\/h2>\n\n\n\n<p>Sharing the following information helps us design the most effective campaign:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Who is your <strong>target audience<\/strong>?<\/li>\n\n\n\n<li>Do you have specific <strong>goals or KPIs<\/strong> beyond ROI?<\/li>\n\n\n\n<li>Are there <strong>strategic objectives<\/strong> we should consider?<\/li>\n\n\n\n<li>Will this outdoor campaign be <strong>standalone<\/strong> or part of a broader marketing plan?<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">7. Are street posters sustainable?<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.rockposters.com.au\/street-posters\/\" data-type=\"page\" data-id=\"1130\">Street posters<\/a> and <a href=\"\/billboards-and-outdoor-advertising\/\">billboards<\/a> are made from post-consumer-waste (ie the stuff you put in the yellow bin) or FSC certified paper using vegetable-based ink. Printing components are recycled or reused. All posters are recycled at the end of their life.<\/p>\n\n\n\n<p>We are a recipient of the prestigious Premier\u2019s Sustainability Award where our contribution to the reduction of waste and litter has<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>1. Where can I run my campaign? Rock Posters has the largest street poster network in Australia, covering major metropolitan [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"Frequently Asked Questions","_seopress_titles_desc":"Find answers to common questions about Rock Posters\u2019 street poster & billboard advertising, including formats, campaign planning, sustainability and more.","_seopress_robots_index":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"pgc_sgb_lightbox_settings":"","iawp_total_views":257,"footnotes":""},"class_list":["post-1840","page","type-page","status-publish","hentry"],"acf":[],"featured_image_url":[],"post_author":"Greg Buchberger","assigned_categories":"","_links":{"self":[{"href":"https:\/\/www.rockposters.com.au\/wp-json\/wp\/v2\/pages\/1840","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rockposters.com.au\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.rockposters.com.au\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.rockposters.com.au\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rockposters.com.au\/wp-json\/wp\/v2\/comments?post=1840"}],"version-history":[{"count":5,"href":"https:\/\/www.rockposters.com.au\/wp-json\/wp\/v2\/pages\/1840\/revisions"}],"predecessor-version":[{"id":2625,"href":"https:\/\/www.rockposters.com.au\/wp-json\/wp\/v2\/pages\/1840\/revisions\/2625"}],"wp:attachment":[{"href":"https:\/\/www.rockposters.com.au\/wp-json\/wp\/v2\/media?parent=1840"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}